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June 23, 2006 -- About Us | Advertise | Events | Directory | Subscribe | Unsubscribe | Beta Site

Top Stories
o XM Chief: "Paranoia" Driving Industry Objections to New Technology
o CNET: File-Sharing Site Names Alleged Hacker Hired by MPAA
o Google Testing New "Cost-Per-Action" Online Advertising Model
o Boeing Exploring Options for Unprofitable In-Flight Broadband Service

o Report: World Cup Internet Traffic Picks Up in Second Week
o Gemstar Acquires TV Fan Site JumptheShark.com
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DMW Announcements
  Digital Media Conference - THANKS FOR A GREAT DAY!

 
Summer Internships Available at Digital Media Wire

Featured Advertisements
  2006 Digital Entertainment & Media Directory - 1,000+ Company Profiles
 

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Briefly Noted

o Sling Media to Launch "Place-shifting" TV Technology in Japan
o LodgeNet, Magnolia Pictures Team to Distribute DVDs Through Hotel TVs
o Disney Online to Offer Free Web Access in Public Libraries

o Dee Snider to Host "Fangoria Radio" Show on Sirius Satellite Radio
o
Electronic Arts Details "Madden NFL 07" Soundtrack, "Need for Speed: Carbon"
o
Sega to Commemorate Sonic's 15th Birthday With Four New Games
o
Bethesda Softworks Signs Johnny Depp to Voice "Pirates" Video Game
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Job/Event/Marketplace Classifieds
  General Manager - PCWorld.com - San Francisco, CA
  Director, Sponsorship Ad Sales & Strategy - Exercise TV -
Los Angeles, CA
  VP, In Store Digital Media Sales - Agency - Atlanta, GA
  Project Director - Online Video Game Company - New York, NY
  Director, Programming & Production - Exercise TV - Los Angeles, DC
 
Manager, Digital Media - Burger King Corporation - Miami, FL
  New Product Development - PixFusion LLC - New York, NY
  Senior Software Engineer - SyncCast - Anaheim, CA
  Marketing Manager
- PixFusion LLC - New York, NY
  Product Manager - Entertainment Digital Media
- Muze - New York, NY
  Manager, Digital Marketing - Universal Pictures - Universal City, CA
  Corporate Teambuilding Through Music Making - Worldwide
  2006 Digital Entertainment & Media Directory - 1,000+ Company Profiles
  PricewaterhouseCoopers Global Entertainment and Media Outlook: 2005-2009
 


Top Stories

o XM Chief: "Paranoia" Driving Industry Objections to New Technology

McLean, Va. - Hugh Panero, the president and CEO of XM Satellite Radio, told a crowd at Friday's Digital Media Conference, hosted by Digital Media Wire in McLean, Va., that his company's current battle with the recording industry over new radio features that allow subscribers to digitally store and replay content are unfounded. "As long as there are entrepreneurs trying to find new ways to make consumers happy, there have been people… who try to stifle change," said Panero, a veteran of the cable industry. "This is just a normal cycle that occurs following an attack of paranoia." Panero said that his company, which now boasts more than 6.5 million subscribers, has given a healthy boost to the industry, particularly artists who wouldn't otherwise have a forum for their work. Panero said that XM is currently negotiating with the major record labels to resolve industry concerns. "While I can't comment on the specifics, we've put very meaningful deals on the table. Our goal is to find a business solution to what's become a business issue."
http://www.xmradio.com
http://www.digitalmediaconference.com
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o CNET: File-Sharing Site Names Alleged Hacker Hired by MPAA

San Francisco - The operators of a search engine that provides links to copyrighted media on the BitTorrent file-sharing network has provided more details on its allegations the Motion Picture Association of America (MPAA) hired a hacker to retrieve information on the company, CNET News.com reported. Valence Media, the parent company of Torrentspy.com, said in documents filed Thursday in federal court in Los Angeles that MPAA representatives -- including director of legal affairs Dean Garfield --arranged to pay Canadian Robert Anderson $15,000 to obtain information on the company. Anderson says he hacked into Torrentspy's e-mail system and retrieved items including a spreadsheet of company earnings and expenses, information on file architecture and proprietary search functions, and a utility bill from one Torrentspy executive. In the court documents, Anderson says he contacted the MPAA with the hacking offer after a bad experience working with Torrentspy founder Justin Bunnell, but later had a change of heart and offered to provide the company details of what he had done. In addition to acquisitioning his hacking skills, Anderson said the MPAA hired private investigators to comb the trash of Torrentspy executives. News.com reported that the MPAA issued a "broad denial" to Torrentsy's charges.
http://tinyurl.com/j3ox3
http://www.mpaa.org
http://www.torrentspy.com
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o Google Testing New "Cost-Per-Action" Online Advertising Model

San Francisco -- Google is testing a new online advertising service that would only make advertisers pay when users performed a specific action, such as making a purchase or creating a sales lead, Wired News reported. The "cost-per-action" network would complement Google's existing AdSense network, where advertisers pay each time a user clicks on their ads. This system has sometimes been criticized for susceptibility to "click fraud," where someone repeatedly clicks on an ad in an attempt to skew the results. "We're always looking for new ways to provide effective and useful features to advertisers, publishers and users," a Google spokesperson told Wired News. "As part of these efforts we are currently testing a cost-per-action pricing model to give advertisers more flexibility and provide publishers another way to earn revenue through AdSense."
http://www.wired.com/news/technology/internet/0,71229-0.html
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o Boeing Exploring Options for Unprofitable In-Flight Broadband Service

New York - Boeing is looking to unload or possibly shutter its unprofitable Connexion in-flight broadband Internet service, The Wall Street Journal reported. Sources told The Journal that the company has sunk about $1 billion in the service, which has failed to turn a profit in six years. Boeing has reportedly approached several commercial satellite operators and other suitors about acquiring or taking a large stake in Connextion. "The company is evaluating Connexion to assess what's best for both the business and our customers," Boeing spokesman John Dern told The Journal. "We know we have a useful product, but we're trying to determine how good a business we have."
http://tinyurl.com/zwppd (Reuters)
http://www.connexionbyboeing.com
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o Report: World Cup Internet Traffic Picks Up in Second Week

Reston, Va. - The official site of the FIFA World Cup soccer tournament continues to draw impressive numbers, according to a new report from comScore Networks. The firm said that traffic to the site, hosted by Yahoo, peaked on Monday, June 12, with more than 226 million page views and more than 5 million unique visitors. That compares to only 90 million total page views over the two days of last July's Live 8 concert. In the U.S., Internet users showed increased interest in the tournament during the second week, with 111 million pages served to the U.S. audience on Monday.
http://www.comscore.com/press/release.asp?press=915
http://fifaworldcup.yahoo.com
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o Gemstar Acquires TV Fan Site JumptheShark.com

Los Angeles - Gemstar-TV Guide International, the publisher of TV Guide magazine and a provider of electronic program guides for digital TV services, announced on Friday that it has acquired Jump the Shark, a website where TV fans argue about whether shows have reached their peak. Financial terms of the deal were not disclosed. The term "jump the shark" refers to an episode of "Happy Days" where Fonzie jumped over a shark on water skis -- an event that has come to represent the point at which writers have run out of ideas and a TV show has passed its prime. Jump the Shark founder Jon Hein also occasionally serves as a guest host of "The Howard Stern Show." Los Angeles-based Gemstar said it will integrate content from the site into TV Guide magazine, its website and electronic program guides.
http://biz.yahoo.com/bw/060621/20060621005784.html?.v=1
http://www.jumptheshark.com
http://www.gemstartvguide.com

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DMW Announcements

 3rd Annual Digital Media Conference - June 23, 2006

                                                     www.digitalmediaconference.com
                      June 23, 2006 - Ritz-Carlton Tysons Corner, McLean, VA

Digital Media Wire and Potomac Tech Wire would like to thank our speakers, sponsors, partners and attendees for helping to make today be a great success! We hope you enjoyed yourselves, learned something new, and made some terrific new contacts. We look forward to seeing all of you at another event of ours soon! Thank you, again!

For those that attended the event be sure to check out the 2006 Digital Media Conference Online Group here. Once you have logged in, you will be able to contact other registered attendees well after the event.

For those that were unable to attend, you can view additional coverage of the event here.
(Thanks goes to Todd Beals for providing posts live from the event!)

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Summer Internships Available at Digital Media Wire

Digital Media Wire is offering summer internships to a few talented and highly motivated individuals, who have skills in the following areas:

Online Journalism

One or more internships will be awarded to new-media/journalism students or recent graduates who have exceptional skills and understanding of online journalism and publishing, to include: blogging; information architecture & categorization; writing, interviewing, & investigation skills; HTML; online communities; content management systems, etc. Interns will be involved in tracking daily events pertinent to the industry of digital entertainment & media and maintaining and contributing to our new website. Interns can work remotely. Applicants must be knowledgeable and passionate about the business of digital media.

Interested individuals should send a resume and letter of interest by email to robert@digitalmediawire.com (attention: Robert Spears, VP, Publishing & Online GM).

Marketing

One or more internships will be awarded to business school students or recent graduates with exceptional marketing, research, writing, and organizational skills. Intern will work on marketing-related projects, such as: marketing research, contact databases, sales marketing materials, competitive analysis, etc. Interns can work remotely. Applicants must be knowledgeable and passionate about the business of digital media. Ideal candidates will be proficient with using the Internet, email, basic HTML, and Microsoft Office applications.

Interested individuals should send a resume and letter of interest by email to tinzar@digitalmediawire.com (attention: Tinzar Sherman, VP, Marketing & Events).

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Featured Advertisements

2006 Digital Entertainment & Media Directory - 1,000+ Company Profiles

Digital Media Wire's d
irectory is the definitive resource for companies prospecting clients and sales in the rapidly expanding digital entertainment and media industries. This highly unique resource is an ideal time-saving shortcut for several types of corporate activities: business development; direct marketing; sales prospecting; market research & competitive analysis; and recruitment. To order a copy, click here.
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Briefly Noted

o Sling Media to Launch "Place-shifting" TV Technology in Japan

Tokyo - Sling Media, a developer of "place-shifting" technology that lets users access premium home cable or satellite TV channels while away from any Internet-connected device, announced on Friday that it plans to launch its Slingbox product in Japan next month. The company partnered with Itochu Corporation and I-O Data Device to distribute the $255 set-top device in Japan.
http://tinyurl.com/h6uza
http://www.slingmedia.com
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o LodgeNet, Magnolia Pictures Team to Distribute DVDs Through Hotel TVs

Sioux Falls, S.D. -
LodgeNet, a provider of broadband and in-room interactive entertainment services to hotels, announced on Friday a partnership with Mark Cuban and Todd Wagner's Magnolia Pictures, to allow guests to purchase promotional-price DVD movie titles through their hotel TV for delivery to a home address. The service will bill a guest's credit card for Magnolia DVDs through a third-party website. Magnolia films including "Bubble," "Enron: The Smartest Guys in the Room" and "One Last Thing…" have already been offered in LodgeNet rooms equipped with HDTV sets.
http://biz.yahoo.com/prnews/060622/cgth036.html?.v=57
http://www.lodgenet.com
http://www.magpictures.com
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o Disney Online to Offer Free Web Access in Public Libraries

North Hollywood, Calif. -
Disney Online announced on Friday that it will offer public libraries free subscriptions to its Playhouse Disney Preschool Time Online educational Web service. The site, which usually costs $49.95 per year, offers story-driven games and activities that teach skills like letter and number recognition, shape and color identification and counting.
http://tinyurl.com/g8ugb
http://www.preschooltime.com/library
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o Dee Snider to Host "Fangoria Radio" Show on Sirius Satellite Radio

New York -
Sirius Satellite Radio, a subscription radio service with 4 million subscribers, announced on Friday that it has partnered with Fangoria Magazine, a publication for fans of horror films, to produce a weekly radio show called Fangoria Radio. Launching tonight, the live, 3-hour show will be hosted by former Twisted Sister frontman and horror film producer Dee Snider.
http://biz.yahoo.com/prnews/060622/nyth108.html?.v=56
http://www.siriusradio.com
http://www.fangoria.com
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o Electronic Arts Details "Madden NFL 07" Soundtrack, "Need for Speed: Carbon"

Redwood City, Calif. -
Electronic Arts on Friday announced the 35-song tracklist for the soundtrack to its upcoming "Madden NFL 07" game. The soundtrack will feature nine songs that will be featured in the game before being released to retail, from artists including Audioslave, Bishop LaMont feat. Chevy Jones, Sparta and The Rapture. Developed in Orlando, Fla.-based EA Tiburon, the game is slated for release in August for PlayStation 2, Xbox, GameCube, Nintendo DS, PSP, Game Boy Advance and the PC. Separately, the company said that its EA Black Box studio in Vancouver has commenced development on "Need for Speed: Carbon," the next installment in its popular racing franchise. The game is slated for release in November for PlayStation 3, Xbox 360, Nintendo Wii, PlayStation 2, Xbox, GameCube, DS, Game Boy Advance, PSP, the PC and mobile devices.
http://biz.yahoo.com/bw/060623/20060623005018.html?.v=1
http://biz.yahoo.com/bw/060622/20060622005894.html?.v=1
http://www.madden07.com
http://www.needforspeed.com
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o Sega to Commemorate Sonic's 15th Birthday With Four New Games

San Francisco -
Japanese video game developer Sega announced on Friday that it will celebrate the fifteenth anniversary of its first "Sonic the Hedgehog" title -- a franchise that has sold over 44 million games -- with the release of four new Sonic titles. The company will ship a new "Sonic the Hedgehog" title for PlayStation 3 and Xbox 360 in the fall; a new Sonic title for the Nintendo Wii is slated to ship in 2007. The company will also publish "Sonic Rivals" for the Sony PSP, and a Game Boy Advance version of the original Sonic game for the Sega Genesis console in November.
http://tinyurl.com/ly38g
http://www.sega.com
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o Bethesda Softworks Signs Johnny Depp to Voice "Pirates" Video Game

Rockville, Md. -
Independent video game publisher Bethesda Softworks announced on Friday that it has signed actor Johnny Depp to provide the voice of Captain Jack Sparrow for its "Pirates of the Caribbean: The Legend of Jack Sparrow" title for PlayStation 2 and the PC. The game is being developed by Seven Studios, under license from Disney's Buena Vista Games, for release on June 27.
http://www.bethsoft.com/news/pressrelease_062306.htm
http://www.sevenstudios.com

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Classifieds -- Advertise

General Manager - PCWorld.com - San Francisco, CA

CA PC World Communications and Mac Publishing are seeking a General Manager
(GM) for their network of web sites. As a member of the management team, this individual will lead overall strategic planning, product development and management efforts for PCWorld.com, Macworld.com, Maccentral.com and Playlistmag.com. Specific responsibilities fall into four general areas: content programming, audience development & retention, new information services & products, and advertising/business development. For complete information, or to apply, contact Kate Coldwell at jobopps@pcworld.com.
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Director - Sponsorship Ad Sales & Strategy - Exercise TV - Los Angeles, CA

The Director- Sponsorship Advertising Sales & Strategy, Exercise TV will generate/increase new business revenue from Fortune 1000 advertisers and advertising agencies; generate additional revenue from untapped sources. 5+ yrs ad sales in cable/media& track record within ad/brand mktg industry. Full descrip & apply: req 32178BR @ www.comcast.com or lorelei_adair@comcast.com
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VP, In Store Digital Media Sales Agency - Atlanta, GA

This sales leader will be responsible for leading digital and electronic messaging/signage program engagements. The successful candidate will be knowledgeable about the latest trends in digital in-store merchandising. Ideal candidate: Mid or senior level client side electronic messaging specialist role within a leading consumer goods or services company or sales role at ad/marketing agency working directly with senior management at retail client companies. For more information, questions and to send your resume, e-mail to
DigsSch@aol.com and place “Digital Media Wire #5-DIG” in the Subject line.
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Project Director - Online Video Game Company - New York, NY

The leading expert in worldwide distribution of digital games is looking for a PD to oversee the entire rollout of our premium services and to be responsible for the complete lifecycle of customer satisfaction, technical implementation and business performance. You will be the owner of the project, from definition through goal achievement. Your team will not only implement the offering on our customer’s websites, but will manage it on an ongoing basis, be responsible for its performance to ensure the account's success. Send resume and cover letter to jobvideogame@hotmail.com.
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Director, Programming & Production - Exercise TV - Los Angeles, DC

This position will work with distribution partners and sponsors to develop a slate of next-generation original and acquired programming that positions ExerciseTV as the leading provider of fitness and exercise-themed content for VOD, broadband and other non-linear platforms. 5+ yrs prod exp + exp acquiring/distrib programming, 2+ yrs dir. or above. Full descrip & apply: req 31843BR @ www.comcast.com, or lorelei_adair@comcast.com
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Manager, Digital Media - Burger King Corporation - Miami, FL

Responsible for ideation, strategy & implementation of digital media including mobile, web & VOD. Champion marketing initiatives that integrate emerging and cutting edge technologies with BK’s overall media strategy. Oversee design & development of micro-sites, such as www.subservientchicken.com, www.sithsense.com, & www.huckinchicken.com. The ideal candidate will possess strong analytical, presentation & interpersonal skills; demonstrated “out-of-the-box” thinking; ability to challenge the “media status-quo”. To apply visit www.bkcareers.com.
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New Product Development - PixFusion LLC - New York, NY

Candidate will be responsible for developing and overseeing the production of new titles for the company's personalized children's line (Kideo.com) of high profile branded videos and products in a dynamic entrepreneurial environment. Must be passionate and knowledgeable about the children's entertainment market. Must combine creative skills with organizational ones and must be a problem solver, will be expected to hit the ground running and contribute based on existing skills and past experiences. Must be able to work on multiple projects simultaneously in fast paced environment. Experience in working with multiple media environments including animation, audio and digital media. Knowledge of online, mobile and videogame environments is a plus. For full description of job and to apply visit www.pixfusion.com.
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Senior Software Engineer - SyncCast - Anaheim, CA

SyncCast is seeking experienced Developers in .net, C#, C++ and SQL Server 2000 implementations. Qualified candidates should have a strong background with multi-threading, windows architecture and web services. Experience with Windows Media SDKs and Win32 a plus. Also valuable is an understanding of COM/COM+, DCOM and ATL. Once hired, employees learn the SyncCast digital media technologies and help develop new solutions for high profile clients. Competitive salaries/benefits. To learn more click here. To apply send resume to: jobs@synccast.com with a cover letter.
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Marketing Manager - PixFusion LLC - New York, NY 
 
PixFusion uses its patented technology to create audio and photo personalized high-profile branded video products. The Company has commercialized children's video products through its Kideo brand (www.kideo.com), selling DVD videos to parents and grandparents of children ages one to seven. Seeking a highly motivated Marketing Manager. Responsible for: Creating and implementing marketing plans to drive consumer sales, coordinate all direct to consumer online & offline campaigns, oversee PR, promotion and advertising. Fast paced entrepreneurial environment. Growth opportunity. For full description of job and to apply visit www.pixfusion.com.
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Product Manager - Entertainment Digital Media - Muze - New York, NY

Muze seeks an innovative, successful product manager to manage the entire product lifecycle of the Film & TV product-line. This includes complete P & L responsibility; driving top-line product revenue, margins and market share; clearly articulating the product value proposition and maintaining it in a constantly changing environment; initiating new products based on market analysis and collaborating with internal departments to ensure products that achieve maximum revenue and profitability. Qualified candidate will have 5 -7 years experience in product and project management; proven tactical and business success; excellent team building, communication and presentation skills; and relevant experience the Film & TV market area– as well as new media, e-commerce, content delivery for media products and the home entertainment market. A BA/BS required, advance degree preferred. Please send resume and confidential salary requirements to: humanresource@muze.com, or via fax at (212) 824-0422.
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Manager, Digital Marketing - Universal Pictures - Universal City, CA

The individual in this position will work closely with the SVP for Universal Pictures Digital Marketing and the VP for Universal Home Entertainment Digital Marketing in the building of continuity for online campaigns from the theatrical window through the home entertainment release. This position will be very involved with the Home Entertainment team to integrate tactics and assets into the release strategy during the Home Entertainment window. In addition, this individual will be responsible for exploring alternative platforms for distribution and marketing for a film - wireless, PDA, game players, etc. CONTACT INFO: For more information and to apply, go to www.nbcunicareers.com and search for Job # 525768.
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Corporate Teambuilding Through Music Making - Worldwide

Looking for a new "spin" on teambuilding? Imagine your employees enjoying a fun, interactive experience that they'll never forget--making electronic music together! As they blend rhythms and beats to create their own unique CD, participants sharpen their teamwork skills, exercise their creative muscle, and have a great time doing it. For more information visit: www.norcalteambuilding.com
_________________

2006 Digital Entertainment & Media Directory - 1,000+ Company Profiles

Digital Media Wire's d
irectory is the definitive resource for companies prospecting clients and sales in the rapidly expanding digital entertainment and media industries. This highly unique resource is an ideal time-saving shortcut for several types of corporate activities: business development; direct marketing; sales prospecting; market research & competitive analysis; and recruitment. To order a copy, click here.
___________________

PricewaterhouseCoopers Global Entertainment and Media Outlook: 2005-2009

PricewaterhouseCoopers forecasts revenue for the global entertainment and media market will reach $1.8 trillion by 2009. For a comprehensive look at the forecast for the entertainment and media industry including analyses and five year growth projections for 14 industry segments covering every major region of the world, purchase PricewaterhouseCoopers Global Entertainment and Media Outlook: 2005-2009. Online distribution of music, films, books and video games is beginning to fuel end-user spending but what impact will rising interest rates and higher energy costs have on the expansion. Click here for more.
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About Us
Digital Media Wire, Inc. is a news organization, publisher and events company serving the digital media industry since May 2000. Our daily newsletter delivers original briefings on business, legal and financial developments shaping digital media and read by over 30,000 executives and professionals.

Digital Media Wire, Inc. is part of the Tech Wire Media Group, an international network of publications that includes Potomac Tech Wire, New England Tech Wire, Southeast Tech Wire, Bay Area Tech Wire, Tri-state Tech Wire, Thames Tech Wire and European Tech Wire. The network reaches more than 70,000 individuals from over 70 countries each business day.

For more information, visit our network of sites:
www.digitalmediawire.com         www.potomactechwire.com www.newenglandtechwire.com  www.bayareatechwire.com    www.tristatetechwire.com          www.southeasttechwire.com www.thamestechwire.com          www.europeantechwire.com


Executive & Editorial Team
CEO, Publisher & Editor-in-Chief: Ned Sherman
Co-Founder & Executive Editor: Paul Sherman
VP, Marketing & Events: Tinzar Than Sherman
Editor: Mark Hefflinger
VP, Publishing & Online GM: Robert Spears
Marketing & Events Coordinator: Dustin Hamano


Contact Us
Questions, Comments & Suggestions -
comments@digitalmediawire.com

News Tips & Press Releases - editorial@digitalmediawire.com
Advertising -
marketing@digitalmediawire.com


Telephone:  310-855-0033

For a free subscription to Digital Media Wire: Click Here

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Copyright 2006 Digital Media Wire, Inc. All Rights Reserved.