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August 22, 2005 -- About Us | Advertise | Events | Subscribe | Unsubscribe

Main Stories
o Report: Psychologists' Group Recommends Less Violent Video Games
o Warner "E-Label" to Eschew CDs, Offer Frequent 3-Song Releases
o Polish Police Arrest Poster of Pre-Release Depeche Mode Single
o Survey: Half of Students Say It's Okay to Share Digital Copyrighted Works
o Google Launches "Desktop 2" Service; More Personalization Offered
o Universal Music Group to Sell Music-Focused Cell Phone Service
o Mobile Games Firm Monstermob Acquires China's ATOP for $100 Million


> DMW Announcements:
-
-2006 Digital Entertainment & Media Directory - Submit Your Free Listing
 

o Briefly Noted: PlayLouder - Sony BMG, MusicGremlin, Sona Mobile - "Star Trek" cell phone, Akimbo - MLB, China Digital Media Corporation - IPTV, Shutterfly - Amazon.com, Smugmug - Google Maps, Superscape Group, GameSpot - GameCenter, Electronic Arts - Jeff Gordon - Jimmie Johnson, Atari - "TimeShift," Pod2Mob, Wayne Rosso - Andrew Lack, Virtual reality - military PTSD therapy
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> Job/Event/Marketplace Classifieds:
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--40% Off Final Cut Pro, Photoshop, Avid, Flash and Other Classes
--Email Marketing Expert/Consultant
--Sr. Account Executive
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--Telecom/Network Sales Executives
--Research Analyst
--Integrated Marketing Account Manager
--Business Strategy Consultant - Telecom, Energy, Utilities
--eBay Marketing Executive
--Advertising And Marketing Position
--Marketing Communications Manager
 


o Report: Psychologists' Group Recommends Less Violent Video Games

Washington -- A study that aggregates research done over the past 20 years found that violent video games can increase aggressive behavior in children, Reuters reported. Presented at the annual meeting of the American Psychological Association (APA), the report culled findings from a range of studies, and found that "only a handful" of them found no connection between real-world and virtual violence, Saint Leo University's Jessica Nicoll, who worked on the study, told Reuters. "The majority of the studies would suggest there are effects," said Nicoll. As a result, the APA adopted a resolution recommending that violence be reduced in games marketed to youth. "The APA also encourages parents, educators and health care providers to help youth make more informed choices about which games to play."
http://www.apa.org/releases/videoviolence05.html
http://tinyurl.com/9l6gm
http://tinyurl.com/e2wwq
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o Warner "E-Label" to Eschew CDs, Offer Frequent 3-Song Releases

Aspen, Colo. -- The CEO of Warner Music Group said on Monday the major label plans to create an "e-label," which instead of CD albums will release batches of three songs from artists every few months as digital downloads, CNET News.com reported. The e-label will provide artists with a "supportive, lower-risk environment," commented Warner Music CEO Edgar Bronfman Jr., and not focus on the million-selling hit records sought after by major record labels. In addition, artists on Warner's e-label will retain ownership of the master recordings of their songs and copyrights. "We're trying to experiment with a new business model," said Bronfman. "We're going to try to see where this goes."
http://tinyurl.com/dmcyq
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o Polish Police Arrest Poster of Pre-Release Depeche Mode Single

London -- Following an investigation conducted by the International Federation of the Phonographic Industry (IFPI), a global record label trade group, police in Poland have arrested an individual alleged to have posted a pre-release copy of a new video single from the group Depeche Mode on the Internet. The IFPI said it worked with ZPAV, the local Polish recording industry group; Depeche Mode's label, Mute Records; and the label's parent, EMI, to remove a link to the file initially posted to a forum on the band's website. Polish police also seized two computers and a number of burned discs while executing a search warrant. "This action shows just how seriously the record companies view pre-release piracy," said IFPI Internet Anti-Piracy Unit head Jeremy Banks. "Pre-releases can be illegally posted, downloaded and distributed worldwide within hours. So it is crucial for the recording industry's cycle of reinvestment to prevent initial sales being lost to internet piracy."
http://www.ifpi.org/site-content/press/20050818.html
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o Survey: Half of Students Say It's Okay to Share Digital Copyrighted Works

Washington -- More than half of college and university students think it is acceptable in the workplace to swap or download digital copyrighted software, music and movies without paying for them, according to a new survey by the DC-based Business Software Alliance (BSA). The survey, conducted by Ipsos Public Affairs, reveals that 52% of the student respondents and 25% of academics believe that, even in the workplace, it is okay to download and swap files, no matter the value. BSA members include the country's largest software makers, including Adobe, Apple, Macromedia, McAfee, Microsoft, and Symantec. "College-age students -- most of whom grew up with technology -- are our future workforce," said Diane Smiroldo, BSA's vice president for public affairs. "Before they begin their careers, they need to understand that they may put their employer at risk by engaging in software theft." The BSA often files lawsuits against companies that have violated software licenses.
http://www.bsa.org/usa/press/
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o Google Launches "Desktop 2" Service; More Personalization Offered

Mountain View, Calif. -- As part of its movement into the desktop environment, Google on Monday launched its "Google Desktop 2" -- a downloadable application that helps users search for files on their computers. Major changes include a "sidebar" that includes personalized information, an Outlook toolbar, and a "quick find" service. Google said the software will have certain intelligent features that will personalize searches based on past user activity. Additional enhancements include extended search capabilities for additional file types and content.
http://www.google.com/press/pressrel/desktop_2.html
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o Universal Music Group to Sell Music-Focused Cell Phone Service

Santa Monica, Calif. -- Major record label Universal Music Group on Monday announced plans to offer a branded, music-focused cell phone and accompanying service that enables full-track downloads. The label partnered with Encinitas, Calif.-based Single Touch to create the "MoveU" handset and prepaid cellular service, which will also offer Universal ringtones and wallpapers. Universal said the MoveU handset will be available in the fall for $99.
http://tinyurl.com/c66zx
http://www.nytimes.com/2005/08/20/business/media/20phone.html
http://www.singletouch.net
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o Mobile Games Firm Monstermob Acquires China's ATOP for $100 Million

London -- Monstermob, a U.K.-based provider of ringtones and games for mobile phones, announced that it has agreed to acquire ATOP Century Ltd., a China-based content provider, for approximately $100 million. Monstermob, which is listed on the London Stock Exchange's Alternative Investment Market (AIM), said the deal would give the company a strong foothold in the growing Chinese market, where mobile-phone users are expected to grow from 345 million to 570 million over the next three years. "The ATOP transaction marks our largest acquisition to date and is a great entry point into the rapidly growing Chinese mobile content market," said Monstermob Chairman Hans Snook. News of the ATOP deal comes only two months after Monstermob raised $36 million in a share placing for overseas acquisitions.
http://makeashorterlink.com/?K4D7248AB

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> DMW Announcement:
                                     
> 2006 Digital Entertainment & Media Directory - Submit Your Free Listing

                                     

With over 10,000 names and titles of entertainment, media and technology executives, the 2006 Digital Entertainment & Media Directory is the most comprehensive database of company listings exclusively covering the digital and mobile entertainment and media industries. We would like to take this opportunity to invite you to submit your free listing for inclusion in the 2006 directory. To submit your listing online now, please visit http://www.digitalentertainmentdirectory.com

The Directory is available for a limited time at the special introductory rate of $299 (Hard Copy). Also available on compact disk for $699 (Hard Copy and CD), the database is in Microsoft Excel format, easily exportable to Microsoft Access and other database programs. The Directory is a "must have" for companies working in the rapidly expanding digital entertainment and media industries and is a valuable tool for business development, mass mailings, sales leads, partnerships, market research, competitive analysis, event invitations and recruitment.
 

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o Briefly Noted:

(London) PlayLouder MSP, a provider of bundled broadband Internet and digital music services, announced on Monday that it has signed a licensing deal with major record label Sony BMG, to offer its songs to U.K. subscribers of PlayLouder's service. Under the terms, PlayLouder will pay artists and copyright holders a cut of its broadband subscription revenues, subject to an agreed minimum per subscriber per month. The company also has a licensing deal with the Association of Independent Music (AIM). PlayLouder's ISP service lets users share songs only with other PlayLouder subscribers on its secure network for 26.99 pounds (about $49) per month.
http://www.playloudermsp.com/pressrelease.html

(New York) MusicGremlin, a developer of wireless music distribution technology, said on Monday that it has signed agreements to offer its wireless service with two Wi-Fi network providers. Austin-based Less Networks and Dayton, Ohio-based HarborLink Network will make their networks interoperable with MusicGremlin-enabled portable digital audio players. The first such players, due for launch in the fall, allow users to purchase and download 1.5 million tracks licensed from MusicNet directly from Wi-Fi hotspots, without the need of a PC.
http://www.musicgremlin.com/News/Press_HotSpot.aspx 

(New York) Mobile application developer Sona Mobile announced that it has partnered with Nickelodeon & Viacom Consumer Products, holder of licensing rights to the "Star Trek" franchise, to develop a Star Trek-themed "Communicator" cell phone. The handset will resemble the devices used in the TV series and films, and feature ringtones and sounds familiar to viewers. New York-based Sona said the device will also be able to run several applications simultaneously, such as text-messaging with Internet browsing, without impacting performance. The Star Trek Communicator handset is slated for release on Sept. 30.
http://www.sonamobile.com/newsrelease.asp?article=2005-08-15
http://www.wired.com/news/wireless/0,1382,68577,00.html 

(San Mateo, Calif.) Akimbo Systems, a provider of Internet-based video-on-demand services, announced on Monday that it has signed an agreement with Major League Baseball Advanced Media to add on-demand pro baseball content to its service. The Akimbo service, which directs content to a $199 Akimbo set-top box over a broadband connection, will now feature condensed games and highlight clips, in addition to full-game replays of past season games of interest.
http://www.akimbo.com/press_rel_082205MLB.html

(Hong Kong) China Digital Media Corporation on Monday launched a trial of a new service that will deliver digital TV to broadband-connected set-top boxes to subscribers in Nanhai, China. The IPTV set-top box was developed with Shenzhen Coship Electronics, and will support video-on-demand as well as interactive TV games, shopping and education.
http://biz.yahoo.com/prnews/050822/cnm005.html?.v=2
http://www.chinadigimedia.com 

(Redwood City, Calif.) Shutterfly, an online photo processing site, announced on Monday a new relationship with Amazon Services, Inc. Under the deal, Shutterfly will provide its products through the Amazon.com website.
http://news.zdnet.com/2100-9588_22-5841262.html

(Mountain View, Calif.) Smugmug, a photo sharing site, announced that it has integrated its service with Google Maps, allowing users to create online photo albums with added data on the locations from which their pictures were taken. Photos from users with GPS-integrated cameras are automatically mapped, using the precise location data tagged to each picture; users may also simply enter a street address for each photo. Mountain View, Calif.-based Smugmug currently hosts some 32 million photos.
http://biz.yahoo.com/prnews/050822/sfm059.html?.v=16
http://maps.google.com
http://www.smugmug.com 

(Hook, England) U.K.-based mobile game publisher Superscape Group announced on Monday that it has retained Lazard Asset Management as a financial advisor to consider its strategic options, including a potential sale of the company. The London Exchange-listed Superscape has won licenses to create games based on properties such as "Fight Club," "Alien vs. Predator" and "AMF Bowling"; its titles are available on fifteen wireless networks worldwide.
http://www.superscape.com 

(San Francisco) GameSpot, a video game news and information site operated by CNET Networks, on Monday launched a new service that lets gamers create customized game competitions for a range of PC game titles. The $9.95 per month GameCenter service includes the use of GameCenter servers to host the multiplayer competitions, for games including Electronic Arts' "Battlefield 2."
http://biz.yahoo.com/bw/050822/225258.html?.v=1
http://www.gamecenter.com

(Redwood City, Calif.) Electronic Arts announced on Monday that it has signed drivers Jeff Gordon and Jimmie Johnson to grace the cover of its "NASCAR 06: Total Team Control" racing game. The title is scheduled for release on Sept. 1 for PlayStation 2 and Xbox. Separately, the company said its newly released "Madden NFL '06" title sold more than 1.7 million copies in its first week, making it the biggest week one launch of a Madden game in the franchise's 16-year history. The franchise has sold more than 45 million copies, making it the most popular football video game of all time.
http://biz.yahoo.com/bw/050822/225284.html?.v=1
http://www.easports.com/games/nascar06

(New York) Video game publisher Atari said on Monday that it plans to ship "TimeShift" for the Xbox 360 in the spring of 2006. The game is currently in development at New Jersey-based Saber Interactive; the title will also be released for the PC in the spring and for the original Xbox next summer.
http://biz.yahoo.com/prnews/050822/nym029.html?.v=18
http://www.atari.com
http://www.saber3d.com 

(Los Angeles) Pod2Mob on Monday introduced its software that allows cell phone owners to stream podcasts to their phones. The Pod2Mob software also allows users to browse, select and rate new shows while listening to audio shows directly from the phone.
http://www.pod2mob.com 

(San Francisco) CNET News.com on Monday chronicled the development of forthcoming legal peer-to-peer file-sharing networks, including Mashboxx, following years of enmity between record labels and file-sharing firm. Run by Wayne Rosso, the former head of Grokster -- the unfiltered file-sharing network and losing defendant in the landmark Supreme Court file-sharing case -- Mashboxx will filter out unauthorized songs using technology developed at Snocap, a company founded by Napster creator Shawn Fanning. The launch of Mashboxx, scheduled for mid-September, was largely enabled through negotiations between Rosso and Andrew Lack, CEO of Sony BMG.
http://tinyurl.com/83jgs
http://www.mashboxx.com 

(San Francisco) Wired News on Monday reported on a virtual reality simulator, developed by the U.S. military in conjunction with game developers and Hollywood special effects technicians, to help service members returning from duty to cope with trauma and psychological effects from war in Iraq and Afghanistan. Developed by the Institute for Creative Technologies and U.S. Office of Naval Research, the simulator is based loosely on the game "Full Spectrum Warrior," and is being expanded to include olfactory stimulation, like the smells of burning rubber and Iraqi spices. "I've never been as effective a therapist as the last year in which I've been using these VR systems," Dr. James L. Spira, head of the San Diego Naval Medical Center's Health Psychology Program, told Wired News. "I can say with confidence that this helps more than anything we've been able to do before."
http://www.wired.com/news/technology/0,1282,68575,00.html
http://www.ict.usc.edu

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> Classifieds -- Advertise

> Brand Management Opportunities

We currently have a rewarding career opportunity for an experienced Brand Manager to join our eMedia division. The Brand Manager would be responsible for identifying and executing online and new media business opportunities. The Brand Manager must also maintain industry marketplace knowledge, including history, current trends and competitive analysis. Qualifications: -Bachelors degree plus at least 3 years product/brand management, publishing and/or related experience. -Must have online marketing experience.  Send resumes to jobs@vnubusinessmedia.com
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> Email Marketing Expert/Consultant

Reporting to the Vice President of Marketing. Qualifications: 6-10 years marketing/strategy consulting exp., with at least 2 years in email marketing consulting a must, BA/BS degree. Experience in database and/or traditional direct marketing a plus, understanding of /experience in applying segmentation, RFM models and testing strategies. Ability to perform well under pressure and on schedule, extremely strong analytical and quantitative skills, understanding of HTML basics, adept at Word, PPT and Excel. Candidates are encouraged to submit a resume (pasted into the email) and cover letter to: marketingjobs@uptilt.com No attachments please.
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> Sr. Account Executive

Candidates should have min. 2-4 years agency PR exp., top-notch writing skills, including PR/marketing plan development and a demonstrated track record in national and regional media placement. We're looking for a strong AE-SAE with super media relations skills and experience generating business, consumer and trade media placements in magazines, newspapers, broadcast outlets and websites. Responsibilities include, but not limited to, day-to-day account management; developing and implementing strategic and creative national media relations campaigns; writing presentations, client memos and media materials. Please send your resume and cover letter with salary requirements to hrjobs@mww.com
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> Database Analyst Position - Oakland Downtown

This position explores results reporting, modeling and scoring consumer and business data for strategic marketing purposes. The ideal candidate has a B.S/B.A. in a quantitative field; 3 years experience with direct marketing or database marketing; strong planning/project management skills; and high proficiency in Excel, PowerPoint, Access. Mapping experience and knowledge of Claritas, and the geographic marketplace will be preferred. In addition to the cover letter and resume, please submit a one-paragraph Vision Statement describing your career aspirations. Send copies of your cover letter, resume and Vision Statement to: hr@angnewspapers.com
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> Director, Business Development - New York, NY

Build the company's channel program, integration partnerships, and licensing agreements. Secure 2 strategic partnerships within 6 months. Build revenue from licensing and channel sales in line with executive goals. Qualifications - have a strong resume, with multiple examples of strategic partnership development. Have 10-20 years exp. selling technology, building channel programs and cementing strategic partnership agreements. Send resumes to cdwyre@gridapp.com
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> Senior Consultant/Project Manager

LTU Technologies has developed groundbreaking image recognition technologies that can automatically analyze and describe the content of images. Our key markets include Homeland Security, Intelligence, IP, Media. LTU Technologies is based in Paris, France and Washington D.C, USA. Join an exciting company with a unique, exciting technology and a bright future. Visit http://www.ltutech.com/en/company.PS-Senior-Consultant-US.html
 Send resumes to jobs@ltutech.com, ref is "PS Senior Consultant DC"
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> Paid Search Analytics Manager

Requires demonstrated skills in fact-based analysis, presentation, and interpersonal interaction that refine the Internet Marketing business plan. Manage cross functional projects working with Product Mgmt, Information Management, and Finance. 5 -7 years of exp in managing highly quantitative and analytical projects, with extensive experience in the field of Data-Mining or Quantitative Analysis. BA/BS in Statistics, Economics, Business, or other related field. Masters or MBA preferred. Proficient using SAS, SQL, Business Objects, Microsoft Excel, Access, and PowerPoint. A passion for understanding and serving the unique community of eBay. Send resumes to R3845115104234@PostTrak.com
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> Telecom/Network Sales Executives

XIF Networks (http://www.xif.net) is a master agent for many of the top US carriers and provides telecom consulting services to area businesses and organizations. Full and part-time positions are available in inside sales, as well as subagent opportunities. We are seeking sales executives with 3-4 plus years experience selling network and carrier services to small and medium sized businesses. We are seeking aggressive sales people with an ability to target markets, reach decision makers, and generate quality leads through grass roots efforts, personal contacts, and assertive sales tactics. This position would be in direct support of the VP of Sales. Send your resume, interest (sales career or agent opportunity), and cover letter to jobs@xif.net. No recruiters.
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> Research Analyst

Join a rapidly growing Online and Full Service market research company. Privately held, profitable, Fortune 500 accounts. Require: 7-10 years marketing research exp., particularly on the supplier side, experience with Fortune 500 marketing research clients highly desirable, Client side marketing research experience desirable, prior experience with writing effective proposals, survey writing knowledge, Strong communication skills, oral and written, Able to handle multiple projects simultaneously, Bachelor’s degree in Marketing, Quantitative Analysis or related field. MBA a strong plus. Compensation: $80-100K. Send resumes to ktaylor@talentplanet.com
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> Integrated Marketing Account Manager

Avenue A Razorfish has an immediate opening for an Integrated Marketing Analyst in our Atlanta or Fort Lauderdale office. Require: 4 plus years exp. working in the areas of marketing or analytics for a professional services company. At least 2 years exp. with online marketing analytics related to web site and media-based performance. Email marketing exp. a plus. Detail-oriented, with excellent writing and analysis skills. Familiarity with online analytics measures, terminology, benchmarks and tracking technology (Atlas desired), Proven skills with Access and Excel with strong presentation skills. Submit a resume, cover letter via email to: se.recruiting@avenuea-razorfish.com
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> Business Strategy Consultant - Telecom, Energy, Utilities

Fortune 1000 Firm/Qualified candidates must have experience and a prior background in Operations Strategy consulting to clients in the Energy or Utilities industry. Must have ability to work in a team environment. Salary 110,000 - 140,000 with Bonus Consulting experience to the Energy and Utilities industries (3-5 yrs for Consultant, 5-10 yrs for SR. Consultant) Tier 1 or top tier consulting firm experience highly preferred MBA. Send resumes to mark@allandavidrecruiters.com
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> eBay Marketing Executive

Entry level position in a growing e-commerce company. We are seeking a dynamic individual who can manage over 500 auctions per day on eBay. You will be provided with our customized software to manage the auctions. The software empowers you to run reports and analyze auction success. You will be trained well and work closely with our Marketing Manager for a month before you take complete responsibility on the project. Require good problem-solving skills, communications skills. Excellent time-management skills. Great team worker. Successful experience selling on eBay is a plus. Send resumes to jobscss@comcast.net
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> Advertising And Marketing Position

Morristown Agency Seeking Part-time/Full-time Employees in Advertising/Marketing Industry, Web Developer and Client Services Position with 1 to 2 years experience. Contact 201-486-7167 or send resumes to michelle.nelson@iideagroup.com
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> Marketing Communications Manager

Network World has a great opportunity for a creative project manager with a marketing background (including online marketing) to lead the Marketing Communications department producing innovative and effective ways to further promote the Network World brand. Great people and project management skills; effectively lead a quality team juggling many priorities in a fast paced, dynamic environment. Excellent communication (oral and written), copywriting, proofing and editing skills; a solid understanding of design processes and software applications. Must be competent with financial administration to manage a budget. Send resumes to hotjobs@nww.com

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About Us
Digital Media Wire, Inc. is a news organization, publisher and events company serving the digital media industry since May 2000. Our daily newsletter delivers original briefings on business, legal and financial developments shaping digital media and read by over 30,000 executives and professionals.

Digital Media Wire, Inc. is part of the Tech Wire Media Group, an international network of publications that includes Potomac Tech Wire, New England Tech Wire, Southeast Tech Wire, Bay Area Tech Wire, Tri-state Tech Wire, Thames Tech Wire and European Tech Wire. The network reaches more than 70,000 individuals from over 70 countries each business day.

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Executive & Editorial Team
CEO & Publisher: Ned Sherman
Co-Founder & Executive Editor: Paul Sherman
VP, Marketing & Events: Tinzar Than Sherman
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Editor: Mark Hefflinger


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